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Perhaps you’ve seen this before. You’re in a “learn online marketing” type forum. A person publishes a post complaining that they can’t make a dime online. But in their signature line they have something along the lines of “I Made 50 Million Dollars with This” followed by their affiliate link.
CommissionSoup is a division of Bulldog Media Group, which is a leading performance marketing company that specializes in online customer acquisition for clients in the financial services industry. Since 2000, we have focused on financial services digital marketing as our core niche. We take an innovative, strategic approach to our relationships, with the goal of delivering solutions that are tailored to meet each client’s needs. This approach has delivered long-lasting relationships and over one million new customers for our clients each year.
For the purposes of full disclosure, I downloaded this book while it was being offered one day, free. It’s a great book for a beginner to affiliate marketing and it would also be useful to someone who may have worked with another affiliate program but not with Amazon’s. The book lays out the basics of the Amazon program, finding a niche, building a website, loading it with Amazon affiliate products and a few ways to feature them on the site as well as some basic ways to promote them/your site. If you’re starting from “zero” or if you have a blog but you don’t know how to monetize it, this book will help.
SID (shopper ID) enables publisher to track where their referred actions originated so they can target and/or reward their unique shoppers. When the visitor makes a purchase or completes a lead form, that transaction is tracked and recorded by Commission Junction.
All of these sites last for a few months or a few years at best (this is so rare!) before they get hit by a Google penalty, stop ranking, or get abandoned because they aren’t making enough money to be worth continuing with.
Every network offers affiliates a way to filter through the numerous offers presented. Take the time to go through the various categories or search for specific merchants that you think would do well on your site. There’s no set of rules for filtering through the options; you’ll ultimately need to rely upon your familiarity with your audience and your gut feelings about what types of offers will perform.
After successfully launching their Australian affiliate program with Rakuten Marketing, Cotton ON utilized their affiliate program as a key channel for their strategy to expand to new international markets. Through the Cotton ON Australia program, publisher partnerships in the key markets of Hong Kong, Malaysia and Singapore are accessed, with a bespoke US affiliate program being managed by local US account managers.
People buy more than one item at a time – when you send someone to Amazon you earn a commission on whatever they buy, whether they end up buying what you sent them to or not. Many people load up their cart with numerous items so commissions can add up.
Part of the affiliate marketing game involves picking out merchant partners and products to promote. If you’re promoting a crap product, you can probably send some traffic through the affiliate link by doing a good job of marketing it to your audience. But once they get to the merchant site and are disappointed in what they see, they’re probably going to abandon.
AdCombo is a CPA Marketing Network, that uses its own in-house technology, that allows you to customize advertising campaigns to reach your targeted audience throughout the globe. They aim at, and hit their target in, encouraging strategic lucrative partnerships between advertisers and publishers to monetize their traffic. AdCombo has offices and co-workings in 5 cities around the globe.
Affiliate marketing is frequently overlooked by advertisers.[2] While search engines, e-mail, and web site syndication capture much of the attention of online retailers, affiliate marketing carries a much lower profile. Still, affiliates continue to play a significant role in e-retailers’ marketing strategies.[citation needed]
These are great because they are an easy stepping stone into a sales funnel without jumping immediately to a sale. A lot of people are willing to grab a freebie. If the advertiser is skilled a nurturing them in the sales funnel, they are more likely to purchase in the end.
Avoid resource heavy widgets and plugins. There are a lot of tools you can use to share affiliate links on your site, such as carousel widgets or dynamic images. I don’t recommend using these as they slow your site down. Stick to your basic HTML and use your own images when you can. Speaking of images…
I’m not sure why people are unable to differentiate between being an affiliate for Amazon (this is fine) and building an “Amazon Affiliate Site” (a foolish move for anyone hoping to create long term, sustainable, income) as they are quite different.
Many networks provide metrics on the earnings of other affiliates with certain offers. The standard metric is EPC, or earnings per click. This unit is generally presented as the total earnings for every 100 clicks received. An EPC of $97 means that for every 100 clicks on an affiliate link to that merchant, affiliates are generating $97 in revenue.
Start by asking for recommendations from people you trust. Spy on your favorite influencers’ sites to see what they have to offer. Check each product’s social proof and testimonials and see if they pass the Good Affiliate Product checklist above.
I’m a RevGlue.com affiliate. I have to admit, I hardly make anything from affiliate marketing off of my blog directly. I do expect this to go up over time, especially as my organic rankings increase (search engine traffic only accounts for about 1/3 of my visits) as my old review posts don’t get much traffic on their own.
I have started looking at affiliate networks and finding products to promote that way. Also going to try to utilize a Youtube channel with promotion, as well as some paid advertising. It all works with the right amount of patience. I do have an Amazon Affiliate account that I can link too, but diversifing and learning to branch out is key. Truthfully I do not think the Amazon associate program is all that newbie friendly.
PID (publisher website ID) is used to identify the publisher’s website. A CJ publisher may have multiple PIDs under one single CJ account (e.g. if you maintain multiple websites, you will have multiple PIDs).
There are a number of merchants who work directly with affiliates; but most affiliate marketers will make use of a network to find and implement offers on their sites. Though networks take a cut of fees generated and therefore reduce the overall amount paid, they do serve some valuable purposes in the affiliate marketing ecosystem:
This is so good it could be published as a book. Easily the best post on affiliate marketing I have ever seen. I will need to take some time off one weekend and go through this and implement properly.
Let’s start with the first scenario above. Suppose an affiliate is generating $100,000 in monthly revenue for a merchant, and getting $25,000 in monthly commissions. In this case, the network between the two may be taking $10,000 a month for its part in the process. In this case, the merchant may attempt to go around the network and set up a direct relationship with the affiliate–perhaps with a 30% commission.
Choosing an affiliate program will take some work, but don’t be afraid to invest a significant amount of time into it because this is, of course, where your income will come from. Choosing the right program will make it well worth your while!
One of the most common criticisms I hear about the Amazon’s Affiliate program is that there are just too many small commissions. Getting a commission of a small percentage on a $15 book just doesn’t cut it for many people.  Some people use this to justify not using Amazon at all while others just promote big-ticket items.
Especially, for a newbie online. It would be much easier for someone to succeed with something they are very passionate about. And in today’s world, and with the help of technology, anybody can start an online business in a niche. Of course, it takes time and effort but it can be done. There is no doubt about it.
When I first started, my overwhelming (and totally naive) impulse was to fill my pages with words and links that screamed “BUY THIS NOW!”. I didn’t help the reader learn why they should have this product. I only wanted them to click a link which would hopefully lead to a commission for me.
The upswing in sales around Christmas is partly natural as people are more in a ‘buying mood’ at that time of year. I like to take advantage of this by creating content that is specific to the holiday season.
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Another quick example of this was a post, 23 Photography Book Reviews [Ranked], where I ranked the top selling photography books in order of sales. I additionally linked each book to reviews we’d done on the blog.

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