In order to make money from affiliate marketing, you need to convert a visitor to your site to a paying customer for your merchant partner(s). Obviously, the more visitors you have (i.e., the greater the traffic to your site), the more chances you have to make an affiliate referral.
I have found that one size doesn’t fit all. Rather, specific types promotions of particular products work well with Amazon. I have also had some success by getting people in the Amazon door for other reasons. For example I’ve experimented a couple of times on dPS with running a posts that gave readers a hypothetical $1000 to spend on photography gear and asked them to surf around Amazon and choose what they wanted to buy. The result was 350 comments (a fun community building exercise) and quite a few sales and commissions!
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As the head of an affiliate program, one of the most difficult decisions you’ll make is how to determine suitable commission rates. For some, this may be an overwhelming experience, especially if you are not familiar with the steps involved.
A friend of mine pointed me here and I am so glad he did, the list here is of huuuuuge interest to me as I have recently started to take more interest in affiliate marketing and been wondering where to point myself.
Hi, Nice article. I am not sure about the process though. I can understand, finding a niche. But, when it comes to affiliate programs I get a little lost. Would I be promoting someone else’s products? If so, no problem. I know I need to research high end products with gravity, are these products ones in certain stores, or companies, etc.?? If so, do I need to get permissions to be on an affiliate program with that company? Also, if it is products with a company, then how do I offer promotions on their products since they are not mine? Thank you, Nanette Vlahusich
I began to understand this in the early days of Digital Photography School. I looked at the growing traffic to the site but realised that my Amazon affiliate earnings weren’t keeping up with the traffic growth I was experiencing.
Affiliate marketing is a common way people make money online. For me, affiliate marketing is my largest income stream. It’s also my favorite income stream because it gives me the most freedom and flexibility. I have written repeatedly about affiliate marketing in the past. This post puts it all in one place.
ShareASale. A large network offering things like Genesis (here’s why I use Genesis for my WordPress theme), Tasty Pins (the Pinterest plugin for bloggers), Minted (invitations, calendars, gifts), eShakti (reasonably priced custom made clothes).
In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.
Amazon is one of the hottest markets online for affiliate marketers. Amazon is the giant online with a seemingly limitless product range, which is great for us, you can pretty much type in anything and you’ll find the product your looking for…usually cheaper than anywhere else. This book will teach you everything you need to know to get up and running quickly and how to fully tweak your Amazon affiliate business to it’s fullest potential.
Start out with finding your niche. Here are some suggestions: http://www.affilorama.com/blog/3-untapped-niches | http://www.affilorama.com/blog/grow-taller-affiliate-programs | http://www.affilorama.com/blog/stop-smoking-affiliate-programs |
I am surprised you listed ShareASale as your preferred affiliate network. I have applied to join them but they keep turning down my application. The reason I included my URL here is for you to check my site and give me your sincere professional advice on what to do about the site so as to make it accepted by ShareASale.
You don’t control the experience. Once you make a referral, you are ultimately not in control of your audience’s experience. If they have a bad experience with an advertiser, it can reflect poorly on you.
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Affiliate Marketing Secrets
It can be published as a book, and other people have already suggested what to include into ‘part 2’. As someone who has been asked by other people wanting to promote my products/serviced, I’d love to read about the merchant’s side of AM, e.g. various software that can be used, how to choose affiliate partners, what to include in the agreement, etc.
When I used to write product reviews, I used to include just one affiliate link. For some reason, I thought that a single link would be enough and I didn’t want to run the risk of annoying readers with more links. However, one day it struck me that the reviews I was writing were quite long and by the time people got to the end of them, the link to Amazon was no longer visible.
A good example of this technique in action is my Popular Digital Cameras and Gear page on DPS. I update this page every few months and prominently link to it on the blog. Those two actions together, convert readers to buyers really well.
Don’t be afraid to appeal or apply again. If you apply to a program but you don’t get accepted, see if there is an indication of when you can reapply. If you don’t see anything, email the affiliate manager and ask if you can apply again and if so, when would be the right time. Be respectful and kind in your email, not defensive.
When a user visits a publisher’s website and clicks an advertiser’s creative ad, the visitor’s browser receives the CJ tracking cookie that identifies the advertiser, the publisher, the specific creative and commission amount. This data is stored within the link information in what are called “parameters” and can include even more anonymous data used for attribution.
It will be challenging to do affiliate marketing from a mobile device. A computer connected to the internet is still the best. You can try using public library computers but they can be limiting as most are on secured networks that have limited access to the internet.
Making money online seems one of the best ways to earn money today. One of the many methods of making money online is through Amazon affiliate marketing. If you are not familiar with that, you might want to start learning more about it through this book.
Honestly, it’s hard to gauge this book. It has grammatical errors, but I’m not the type of person to judge a book by this. I prefer to judge a book by it’s content and I can tell the author tried his best. He tells you the steps to perform to reach your goal, but at times I have a hard time following his trail of thought. For example, he says to write about something you are passionate about and find remotely interesting, but in a later chapter he says to make a blog about product reviews; which is it, am I making a blow about product reviews or am I writing about topics that interest me? He is not clear about this.
You can also establish commission tiers based on specific product categories. For example, you could pay 2 percent revenue share on electronics, and 10 percent on home decor, since the former carries a lower profit margin than the latter. A challenge of working with this dual structure is the technical integration. You will need to create a product feed for the affiliate network, and for each affiliate transaction that occurs you will have to submit item-level data to distinguish, say, electronics from home decor. Neither task is particularly challenging, but it does require some work.
Create a blog and create tons of content related to your niche. You don’t (nor shouldnt) sell affiliate offers in every piece of content. Ideally, you want to aim for a content to promotion ration of 5:1. This is what Google is looking for. Always keep Google happy.
I am mesmerized by the content and value of this ‘post’. I don’t want to call this a post because I have seen so many books, not even have half of the value of this. I will surely spend a couple of days to absorb all this information. Thank you so much for this wonderful guide, Leanne.
For example, if you are promoting an online training as an affiliate, as a bonus, offer your own ebook. The key here is to make sure the bonus you offer is complementary to the product you’re promoting, makes the product easier to digest or offers help with the product itself.
What you can see in this screen grab is that the #1 electronic item sold in the period was a Canon 50mm lens. You can see that in the ‘product Link Clicks column’ that people came to Amazon directly through a link from my site to this item – it’s something I promoted on DPS.
Commissions on physical products are usually fairly low because of the overhead of production costs, storage costs, shipping, etc. So unless you are planning to build a large review or shopping site, physical products will probably be a very small portion of your blogging affiliate income.
This is an epic content, thank you, Leanne! Recruiting affiliates for your own product is also a great way for growing your revenue but all affiliates are not created equal. So, it’s important you know what you doing.
Since new customers are valuable, it makes sense to offer incentives to your affiliate partners to generate fresh traffic and new customers. You may already have new customer marketing incentives in place — perhaps a first purchase discount or another special offer. The same reason you offer those incentives is why you should pay affiliates more for generating new customers. No matter where the incentive is paid — i.e., to the customer or to the affiliate — the result is the same. You’re paying a bit extra to acquire that new customer because you know your ultimate payback is in the customer’s lifetime value.
Personally I think affiliate marketing is one of the best business models out there at the moment. If you can cultivate an emotional connection with a target audience through product advertisement then you can make a heck of a lot of money.
In November 1994, CDNow launched its BuyWeb program. CDNow had the idea that music-oriented websites could review or list albums on their pages that their visitors might be interested in purchasing. These websites could also offer a link that would take visitors directly to CDNow to purchase the albums. The idea for remote purchasing originally arose from conversations with music label Geffen Records in the fall of 1994. The management at Geffen wanted to sell its artists’ CD’s directly from its website but did not want to implement this capability itself. Geffen asked CDNow if it could design a program where CDNow would handle the order fulfillment. Geffen realized that CDNow could link directly from the artist on its website to Geffen’s website, bypassing the CDNow home page and going directly to an artist’s music page.[10]

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